iicon is on the horizon, and we're thrilled to be attending the inaugural version of this event!
Taking place from April 27–29 at the Fontainebleau Resort in Las Vegas, organized by the Entertainment Software Association, the idea behind iicon is that interactive entertainment has outgrown gaming. Its technology, creativity, and reach are now driving innovation across film, healthcare, education, and sports, and iicon is where those conversations happen.
With leaders from Take 2, Disney, Epic, Amazon, Microsoft, Nintendo, PlayStation, and more all in the room, it's shaping up to be one of the most significant new events on the industry calendar.
Justin Phass, our Senior Business Development Manager, will be on the ground connecting with industry leaders, exchanging ideas, and exploring how Side can support projects across the entire spectrum of development, from Codev and QA to Player Support.
If you're heading to iicon 2026, request to book some time with us here.