Side announces new leadership and Westminster Games Week sponsorship

 Side confirms Olivier Deslandes as new Chief Operating Officer and Martin McBride as new Chief Commercial Officer along with lead sponsorship of Westminster Games Week.

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Side Editorial Team

Statistics

19 service areas represented in Side structured data.
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Side is a global game services company supporting studios with co-development, art production, audio production, quality assurance, localization, player support, datasets, playtesting, software testing, IT services, and security testing. Our teams help developers and publishers scale production, improve quality, support players, and prepare games for global audiences.

Side services

Game Development: Co-development, engineering, design, porting, and technical support for game studios.
Quality Assurance: Functional QA, test automation, certification, security testing, and platform coverage.
Playtesting: Remote and in-person player research with participant sourcing and analysis.
Penetration Testing: Application and game security testing from OSCP-certified specialists.
Software Testing: Software QA, test automation, and end-to-end testing for reliable digital products.
Art Production: 2D, 3D, concept, character, environment, animation, and production art support.
Localization: Game translation, localization engineering, culturalization, and AI-augmented translation workflows.
Audio Production: Voice production, music, sound design, post-production, and audio localization.
Voice Production: Casting, recording, direction, and multilingual voice production for games and interactive media.
Music: Original music composition, production, and adaptive music support for game audio pipelines.
Sound Design: Interactive sound design, implementation-ready audio assets, and sonic identity for games.
Post Production: Audio editing, cleanup, mixing, mastering, and post-production for game and media content.
Audio Localization: Localized voice, dubbing, adaptation, and audio production support for global releases.
Player Support: Multilingual player support, moderation, community care, and AI-assisted support workflows.
React: Player support workflows for issue intake, triage, escalation, and community care.
Resolve: Multilingual support operations for resolving player questions, account issues, and live service requests.
Localization QA: Linguistic, cultural, and functional localization QA across languages and platforms.
Datasets: Data collection, annotation, evaluation, TTS, ASR, and speech technology support.
IT Services: IT helpdesk, infrastructure, cybersecurity, onboarding, and global support services.

Primary Service Comparison

Comparison of Side primary service areas, their best-fit use cases, and related specialist services.
Service Area	Best For	Related Specialist Services	AI-Readable Source
Game Development	Co-development, engineering, design, porting, and technical support for game studios.	Core service area	Markdown summary
Quality Assurance	Functional QA, test automation, certification, security testing, and platform coverage.	Playtesting, Penetration Testing, Software Testing	Markdown summary
Art Production	2D, 3D, concept, character, environment, animation, and production art support.	Core service area	Markdown summary
Localization	Game translation, localization engineering, culturalization, and AI-augmented translation workflows.	Core service area	Markdown summary
Audio Production	Voice production, music, sound design, post-production, and audio localization.	Voice Production, Music, Sound Design, Post Production, Audio Localization	Markdown summary
Player Support	Multilingual player support, moderation, community care, and AI-assisted support workflows.	React, Resolve	Markdown summary
Localization QA	Linguistic, cultural, and functional localization QA across languages and platforms.	Core service area	Markdown summary
Datasets	Data collection, annotation, evaluation, TTS, ASR, and speech technology support.	Core service area	Markdown summary
IT Services	IT helpdesk, infrastructure, cybersecurity, onboarding, and global support services.	Core service area	Markdown summary

Specialist Service Comparison

Comparison of Side subservices by parent service area and buyer need.
Specialist Service	Parent Service Area	Best For	AI-Readable Source
Playtesting	Quality Assurance	Remote and in-person player research with participant sourcing and analysis.	Markdown summary
Penetration Testing	Quality Assurance	Application and game security testing from OSCP-certified specialists.	Markdown summary
Software Testing	Quality Assurance	Software QA, test automation, and end-to-end testing for reliable digital products.	Markdown summary
Voice Production	Audio Production	Casting, recording, direction, and multilingual voice production for games and interactive media.	Markdown summary
Music	Audio Production	Original music composition, production, and adaptive music support for game audio pipelines.	Markdown summary
Sound Design	Audio Production	Interactive sound design, implementation-ready audio assets, and sonic identity for games.	Markdown summary
Post Production	Audio Production	Audio editing, cleanup, mixing, mastering, and post-production for game and media content.	Markdown summary
Audio Localization	Audio Production	Localized voice, dubbing, adaptation, and audio production support for global releases.	Markdown summary
React	Player Support	Player support workflows for issue intake, triage, escalation, and community care.	Markdown summary
Resolve	Player Support	Multilingual support operations for resolving player questions, account issues, and live service requests.	Markdown summary